Girish Mathrubootham backed travel startup Pickyourtrail raises undisclosed funding


Pickyourtrail, the Indian travel company which counts Freshworks CEO Girish Mathrubootham amongst its investors, has raised an undisclosed funding today from CRED founder Kunal Shah as well as IIFL Wealth’s executive director, Vinay Ahuja, among others. The funding round coincides with the launch of its first overseas office in Dubai as a part of its global expansion plans.

The latest fund raiser round for travel startup Pickyourtrail also saw investments from Adit Parekh from Ex Blume Ventures and other existing investors. One of them is Kumar Vembu, CEO GoFrugal Technologies.

“As an international holiday company, Pickyourtrail was the worst hit travel brand in India. The pandemic was the time where many big names like CoxnKings, ThomasCook (UK), VirginAtlantic, to name a few, had fallen by the wayside. Pickyourtrail not only survived but also added multiple lines of business and invested the downtime in building out their tech and product stack. With the macro conditions for travel getting better, I am confident of them growing exponentially over the next few years!”

Kumar Vembu, CEO GoFrugal Technologies

A company statement said that travel startup Pickyourtrail intends to use the funds to continue gaining leadership in the leisure space and hence be the preferred travel brand for new age travelers across the world.

“Going global was always on the roadmap and our initial experiments through the first and second wave of the pandemic gave us an opportunity to test out the market. There is a clear gap for a reliable global holiday travel brand. We believe that our expertise in catering to one of the most value conscious customer segments (India) puts us in a unique position to build out that brand with our market-leading tech! Markets like the USA have a $100B+ outbound travel scope. Even a small share of that pie is a significant opportunity.”

Srinath, co-founder of Pickyourtrail,

The 2014-founded company had earlier raised a funding of $3 million in Series A round led by Kumar Vembu, co-founder of GoFrugal, and Shyam Sekhar, founder of  iThought. Entrust’s CIO Rajagopal Subramanian and Freshwork’s Co-founder Girish Mathrubootham had also participated in the previous funding rounds. 

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