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At a Glance
Atlassian announced on April 19 that it had acquired ThinkTilt, an Australia-based company. ThinkTilt is the company behind the famous Jira-centric no-code/low-code form builder ProForma. The financial details of this deal were not disclosed.
The acquisition will boost Jira Service Management, Atlassian’s version of Jira that focuses on IT service management (ITSM), and will benefit from the purchase. Jira Service Management, launched in November 2020, is designed to bridge the gap between production and IT operations by providing a single interface. It also allows other teams, such as HR, legal, or finance, to set up their service operations.
Edwin Wong, Atlassian’s head of product, IT, said that more than 30,000 customers now use Jira Service Management. But, since Jira Service Management is essentially a reworked Jira Service Desk with added ITSM features, many of these customers were previously Jira Service Desk users.
Wong said, “One thing that I keep hearing from our customers when we speak to them is that what makes us different is that Jira Service Management helps them deliver value quickly, without the cost and complexity of some of the other ITSM solutions that they’ve used in the past. It’s just easier to set up, get going and maintain.”
Although the company’s initial emphasis was on getting developers and IT together, Wong emphasized that the acquisition is all about how IT can assist other business teams in developing services — and dealing with the realities of remote and hybrid work.
Atlassian has been acquiring one or two companies every year for the past five years. Currently, however, it appears that the tempo is quickening. Indeed, ThinkTilt is the company’s fourth acquisition in the last 12 months. And Chartio, a visualization and analytics firm, in February, and Halp, a helpdesk app, and Mindville, an asset management company, in 2020.